Neve has a passion for the Influencer Marketing landscape and loves keeping up-to-date with the latest news, trends, and emerging platforms. neve.fear-smith@hellopartner.com
There are certified doctors using TikTok to make educational content surrounding health and offer tips and advice to their audiences. TikTok users are certainly finding the information shared by doctors on the app helpful. The hashtags #DoctorsOfTikTok or #TikTokDocs have thousands of videos and hundreds of millions of views. Where...
We welcome long-standing friends of the show, as well as some new faces who will give us a fresh perspective as to where the industry is headed. Be sure to read our speaker announcement, which is guaranteed to leave you wanting more. The Influencer Marketing Show team has hand-selected speakers...
Take razor brands for example – ‘female’ razors are usually marketed using pink, floral advertisements with a focus on ‘super smooth’ hairless bodies, whereas ‘male’ razors are usually marketed using dark, sharp advertisements promoting how the product is tough and strong. Continuing with the example of marketing razors, the product in...
We’d like to thank the industry as a whole; the positive response to our call for judges was brilliant to see. Your nominations, and applications, have meant that the team has been able to curate a diverse and representative panel of experts, who will be able to use their...
Download and connect The Influencer Marketing Show Global virtual event app is now available to download for ticket holders. If you are yet to secure your ticket, there is still time to claim yours! Securing your ticket means that you can attend the event without boundaries AND get the first...
YouTube will recommend products to users This week, YouTube announced that it will be trialing product detection in videos. The app has been testing a series of features since January 2020, and this is the latest to be trialed in beta form in the US only. This new feature will...
