This article has been brought to you from our network of guest writers specialising in the influencer marketing industry.
After its rip-roar success this year, the Influencer Marketing Awards (IMAs) return bigger and better for 2020, putting a spotlight on the very best marketers, brand campaigns and technology in the influencer marketing industry. Once again, Talking Influence is proud to be the official media partner of the awards ceremony....
When it comes to social content creators, one size does not fit all. They may all have content creation in common, but their priorities, abilities and market value vary across the board. Some have the ability to influence, while others do not. Yet both are hugely valuable to marketers when...
In the past year, global brands have massively increased their influencer marketing budgets and it is projected that the global figure for influencer marketing spend will grow to $8.08 billion by the end of 2020. Recent research has also shown that brands now dedicate around 20% of their total...
Influencer 50 is back for 2019 to celebrate and recognise the year’s most influential and inspiring individuals that are driving the influencer marketing industry forward, as voted for by peers, clients and industry insiders.This time around, we’re looking to showcase 50 exceptional candidates from across the globe...
The industry has been buzzing over Instagram’s test to hide likes. Some have even gone so far as to suggest that without likes influencer marketing is dead. Since we were introduced to social media, we’ve associated it with likes, be it a blue thumb under a Facebook post,...
Marketing platform Zyper recently raised $6.5 million in Series A funding led by Talis Capital, Forerunner Ventures and Y Combinator. The investment comes at a time when many consumers are losing trust in influencers even though influencer marketing budgets continue to increase. Founded by Made in Chelsea reality TV...
