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Guest Writer

This article has been brought to you from our network of guest writers specialising in the influencer marketing industry.

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The Influencer Marketing Awards Are Back for 2020

After its rip-roar success this year, the Influencer Marketing Awards (IMAs) return bigger and better for 2020, putting a spotlight on the very best marketers, brand campaigns and technology in the influencer marketing industry. Once again, Talking Influence is proud to be the official media partner of the awards ceremony....

Guest Writer

The Role of Content Creators vs. Influential Endorsers

When it comes to social content creators, one size does not fit all. They may all have content creation in common, but their priorities, abilities and market value vary across the board. Some have the ability to influence, while others do not. Yet both are hugely valuable to marketers when...

Guest Writer

Will Instagram Stories Replace Likes?

The industry has been buzzing over Instagram’s test to hide likes. Some have even gone so far as to suggest that without likes influencer marketing is dead. Since we were introduced to social media, we’ve associated it with likes, be it a blue thumb under a Facebook post,...

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