Happy Tuesday!
Who said August is quiet?
We have not one, but two notable launches for you today. PI LIVE Europe's leading agenda has dropped. You can check out what's in store this year below.
Plus, some information around our newest zone: The Partner's Arms. We'll be taking over the first floor of the beloved Walrus & Carpenter for collaborative learning and game-changing discussions. Find more on that below also.
Elsewhere, keep up to date with major agency wins this month; find out how affiliates performed over Prime Day 2025; the magic of 'Preferred Sources', and stay informed on regulator consent policies across the UK and US.
On with the news!
In today's newsletter:
- Pick of the day: Major agency wins from the past month
- Trending: Amazon affiliate performance over Prime Day; Awin wraps up ShareASale migration
- Top Tip of the Week: 'Preferred Sources' is an indespenable tool for publishers
Take a look at the sessions in store at PI LIVE Europe this year on our agenda.
Ensure you have picked up your pass, before spaces run out, to take part in the conversations shaping our industry's future.
Scroll down to the week's top stories to read select picks and comments from the speakers taking part in this year's show.
Pick of the day
Agency Wins: Tombras Launches Sally Beauty “Sleeping Giant” Affiliate Programme
We may be in summer holiday season, but growth hasn’t slowed down by one iota for agencies in the partnerships world.
Check out the major wins from the past month, from RevWise, GrowthHQ, Customer First Digital, and HypeFactory.
Trending
What's hot on Hello Partner right now
Affiliate Revenue Surged Over Prime Day 2025, PartnerBoost Reveals
Revenue, conversion rates, and engagement increased significantly across the four-day period.
ShareASale to Sunset in US as Awin Migration Wraps Up
As ShareASale prepares to sunset in October, the industry reflects not only on the history of the platform but also on the community and innovation it fostered, which are now carried forward under the Awin brand.
UK vs. US: How Cookie Consent Rules Shape Affiliate Marketing Compliance
The distinction is forcing affiliates to navigate two contrasting compliance landscapes, with new ICO guidance adding both clarity and complexity in the UK.
The Partner’s Arms: PI LIVE Europe’s Collaborative Learning Zone
Hosted at the beloved Walrus & Carpenter, The Partner’s Arms will host a unique and collaborative set of sessions, meetings, and mixers.
First Look at PI LIVE Europe Agenda – Conversations Shaping the Industry’s Future
The first wave is here! We have comments from speakers below, and the full agenda for your perusal.
Tip of the Week
Stay at the top of your game
Publishers, take heed. Google now lets users customise their feed, so that their 'Preferred Sources' appear the top of results for certain searches.
In an era where SEO is becoming trickier than quantum physics, this is an indespensable tool.
SEO expert Glenn Gabe said, "If you're a news or media publisher and you aren't communicating to your audience about how to add you as a 'Preferred Source', then you should start soon. Wow."
Preferred Sources often sit at the top of the SERP for relevant searches.
Of course, users have to opt-in, so make sure you communicate that to your audiences and ask them to add you to their source list.
Which reminds us, if you'd like to access our news as smoothly as possible, and give us a friendly, supportive boost – please consider adding Hello Partner to your preferred sources too!
A reminder that you can now access all of our event sessions on Hello Partner, via OnDemand+
If you missed our US shows this year, or want to re-watch some standout sessions, you can find them all in this new area.
Stay tuned, because after PI LIVE Europe and CreatorFest, sessions from these shows will be arriving there too.
Access OnDemand+ and unlock the full event experience.
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Until next time,
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Sol Wilkinson Journalist Email me Connect with me on LinkedIn |
