Lindsay believes her role as General Manager at ShopStyle Collective has been a natural progression as it has allowed her to tap into all parts of her background. At ShopStyle, she is able to focus on enhancing influencer content through methods used by editorial teams, finesse sales tactics to go up against big media players, develop products geared toward a content and commerce business, and so much more.

Within her role, Lindsay covers a wide variety of tasks, but there are a few primary responsibilities that stand out to her in particular. Firstly, she is charged with directing both the short and long-term priorities for the business, meaning that she has to decipher and navigate what her team needs to focus on in order to close out each quarter as successfully as possible, while also ensuring long-term growth doesn’t fall by the wayside.

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